Web · Commerce · Platforms · Automation Senior delivery · clear communication No black-box builds Available for selected projects - 2026
◦ Shopify development

Plenty of traffic.
Not enough sales.

When a Shopify store underperforms, the product is rarely the reason. It is the experience around the product — how quickly the page loads, how clear the offer is, and how much the store gives a first-time buyer reason to trust it. Premium to look at, quick to load, and pointed at checkout.

Backed by 15+ years across strategy, UX, SEO and development
◦ What it covers

Service scope

01

Store setup and theme customisation

A theme taken properly in hand rather than left near its defaults, so the store looks like your brand instead of like Shopify.

02

Product page clarity

The page where the decision actually happens. Images, options, delivery and returns arranged so nobody has to hunt for the answer that would have closed the sale.

03

Collection navigation

Filters and collections that match how your customers shop, not how the catalogue happens to be stored.

04

Mobile experience

Built at phone width first. Most of your traffic is there, and so is most of the drop-off.

05

App integration

The apps you need, configured properly — and an honest look at the ones you are paying for every month and no longer using.

06

Conversion-focused refinements

Friction removed one step at a time, measured against what the store did before rather than against an opinion.

◦ Why this matters

Why our Shopify work delivers results.

If your Shopify store gets traffic but not enough sales, the issue is usually not the product. It is the experience around the product — how fast the page loads, how clear the offer feels, and how easy it is to trust the store.

The best Shopify stores do not just look good. They remove friction, build confidence, and make buying feel simple. That is a series of small, specific fixes rather than a redesign, and it is usually cheaper than the traffic you would have to buy to get the same result.

◦ Straight answer

When Shopify is the right call

It fits when
  • You want to sell without maintaining infrastructure, payments or PCI compliance yourself
  • The catalogue is standard enough that the platform’s rules fit it comfortably
  • You already have traffic, and conversion rate is the thing worth fixing
  • Your team needs to run the store day to day without a developer on call
Something else fits better when
  • Your pricing, accounts or approval steps need rules Shopify can only reach through a stack of apps — a custom build usually costs less across a few years
  • You are paying more each month in app subscriptions than the equivalent build would have cost outright
  • Nobody is arriving in the first place — that is a marketing problem, and no amount of store work fixes it
◦ Questions

Everything you want to know.

01

Can you improve an existing Shopify store?

Yes. We often work on live stores that need better structure or a stronger conversion flow, without taking the shop offline.

02

Will the store be easy to manage?

Yes. The setup is designed for practical day-to-day use, so routine changes do not come back to us.

03

Do you help with conversion improvements?

That is a core part of the work rather than an add-on. Most of what we change on a live store is aimed at it.

04

How long does a Shopify project take?

It depends on scope, store size and how much customisation is needed. We will give you a range before you commit, not after.

◦ Start a conversation

Getting the traffic but not the orders?

Send us the store and what your numbers look like. We will tell you where the friction is — and whether it is worth fixing before you spend more on ads.

Design, development, integration and automation for businesses with more complicated digital needs.

PERFECTUS
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Complex digital work, beautifully delivered